ghd colour collection launch-choose your destiny

On April 19 2010, ghd launched its new range of ghd colour collection stylers , and to celebrate, threw an exclusive party in Sydney at Simmer on the Bay. There is no doubt that this ghd limited edition color collection will be the bestseller for 2010.The tagline: "Are you Red Lust, Blue Serenity, Purple Indulgence, or will you make the other girls Green with Envy?", which really make ghd fans moving.

The launch saw the who’s who of the hair industry mingle with trade media and ghd salon partners as they sipped champagne and enjoyed gourmet canapés at the picturesque waterfront location.

To celebrate the ghd colour collection, ghd asked four of its key stylists Renya Xydis, Jayne Wild, Alan White and Ali Holmes to create a look that they felt best represented each styler and the relevant emotions –ghd red lust, ghd purple indulgence, ghd blue serenity and ghd green envy. This was played out at the event by way of a beautifully produced visual presentation.

Hosted by media personality Lizzy Lovett, guests watched entranced as a troupe of dancers interpreted the mood of each styler with perfectly choreographed dance routines and amazing acrobatics.

ghd Red lust inspired a sultry, sexy Dita Von Teese-esque performance. ghd Blue serenity saw some visually entrancing aerial acrobatics, ghd purple indulgence focused on 1920’s-style extravagance and ghd green envy made the crowd gasp, as one of the dancers emerged with a giant boa constrictor draped across her shoulders.

Following each performance, guests watched a video of the look that was created by each of the ghd stylists as a model showcased each look on the catwalk.

Following the dance performances, Jayne Wild, ghd’s longest standing ambassador, talked through the four looks that she had created for the models on the night.

Anthony Grigson, MD of ghd Asia Pacific spoke of his excitement for the year ahead – it seems ghd has some big plans for the industry and it’s going to be a busy and exciting year.

But it’s not over yet. The exciting ghd Colour Collection launch celebration will be making its way to Brisbane and Melbourne, no doubt inspiring stylists with any one of ghds new moods. Lust, envy, serenity or indulgence – which ghd mood are you?Make a statement with your ghd styler as well as your hair with the gorgeous new limited edition colour collection from ghd. Choose from four stunning new glossy shades ­ Red, Blue, Purple or Green. Each ghd IV styler from the colour collection comes with a quilted heat resistant pouch and stylish protective case.

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Get Ruby Smallbone's hair with ghd green envy

Mixing strong geometric prints with metallics, and pale silky frocks, the latest Spring/ Summer collection from Ruby Smallbone is both bold, and feminine, making the collection flirty partywear at its best.In Ruby Smallbone’s 2010 Spring/Summer collection,ghd Hair Director Jayne Wild created a cool, edgy New York party girl with new ghd green envy,which is from 2010 new ghd limited edition color collection.

“The inspiration for this collection started with a song, The Valero – a 1970s disco song which really set the tone of an uplifting, fun disco beat style. The hair really brings the collection together because it’s about fun and Jayne really understood from the minute she saw some sketches,” said Ruby.

Having run from her busy career and straight into the clubs was the story created by Jayne and her team with hair that moved neatly down the runway but with an undone aesthetic.

“She has just ‘chucked up’ her own hair and has undertones of Stevie Nicks inspired with a '40s twist. She is modern, fresh, sophisticated but also edgy and cool. It’s cool, yet glamorous dancing hair and she’s really out there,” said Jayne.

“Using new ghd green and other ghd products to achieve this look worked beautifully as we could achieve a few textures in the one do, and the ghd iv styler green worked perfectly to create the padding needed,” she said.  Jayne’s execution of the look was perfectly polished yet artfully undone.

Get the look with ghd green envy

1. Lightly mist the hair with ghd Thermal Protector and dry into the hair. If hair is fine then add some ghd Maximise Mousse, this will help give volume to the root.

2. Section off an inch from the hairline all the way around the head and clip away.

3. Taking fine sections, lightly tease the whole length of the hair and spray lightly with ghd Creation Spray before running a green ghd iv styler through and leaving to cool. Continue throughout this section then brush out all the tangles enough to run your fingers through. This creates a lot more volume or bagginess to the top knot. We strongle recomend the ghd green envy to you. The Green ghd IV Styler is part of the ongoing evolution of the ghd hair straightener into a desirable and versatile styling tool that also is considered a fashion accessory by the devoted band of ghd addicts. Based on the best-selling and multi-award winning, ghd IV styler, the green ghd straighteners features a new rounder barrel. This allows you to easilycreate curls and waves, in addition to perfect straight hair.

4. Next gather all the hair in your hands on top of the head, making sure the front section is slightly to one side, giving a softer more feminine feel, and tie at the root.

5. Loop the mid lengths through an elastic and wrap excess hair around the roots, fastening with a bobby pin. Make sure the root area of the hair is nicely ‘baggy’ not taunt. Lightly spray with the ghd Ultimate Hairspray where needed.
6. Finally, gently rub the hairline of the head and encourage hair to gently fall before misting the roots with ghd Reflection Spray to give a naturally ‘danced out’ hairline.

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Get Flat French Roll Look At Willow With ghd Purple

Watch video from the outdoor presentation of Willow's "Creatures" collection and find out how she reflected the avian influences in the range; Romance Was Born's whimsical underwater fantasy; and Lisa Ho's '70s girl. And today our ghd straighteners blog will you how to re-create the flat French roll from Willow's presentation at Rosemount Australian Fashion Week with new ghd purple indulgence.

"I wanted to make the look a little bit more modern, a bit more now. It's not crazy hair. It's beautiful and very wearable as well," says Renya Xydis ,ghd hair director for Willow.

How To Get The Look

1. Create a raw texture through your hair by first applying ghd fat hair lotion and ghd sea spray to hair, the dry with a ghd blow dryer.

2. From the front hairline above the end of the left eyebrow, section hair diagonally from front to the right side of nape. Clip right side away.

3. Using the ghd purple indulgence, and taking small, random sections, smooth hair to control any fluff or frizz. Repeat this with the right section before again clipping away. This new 2010 ghd limited edition color collection-purple ghd will bring you an exotic feeling . This colour collection is designed for all hair-lengths. Come and choose your destiny !

4. Take left section and create texture by twisting hair to the nape hairline, securing it with an elastic band on the right side of the nape (pictured).

5. Take the right section of hair and with your fingers, direct hair naturally across the forehead and over the top of the right ear towards the nape area.

6. Incorporate the ends of the ponytail into this section and roll hair into a flat French roll, positioned on the left side of the nape to conceal the band of the pony tail. Secure roll with pins.

7. Lightly mist style with ghd ultimate hairspray to control fly-aways while maintaining a natural, raw texture.
Stay connected with ghd blog, and we will update the lastest hairstyling tips.
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Just 30 Seconds Get Famous Stars'Holiday Updo

Do you believe you can get famous stars' holiday updo just in 30 Seconds? It's easy if you follow the tips our ghd blog offer you.

Ah yes, it is that time again, when you may be just a week or two or days even from your first holiday party. Unfortunately this year the recession has hit everyone, and not everyone has the luxury of spending half a day at the stylist anymore, not even near the holiday crunch. So if you are wondering what to do with your hair this holiday season, and still look glam and fabulous, go for the 30 second updo. Not only is it super sexy and super chic, but it really does only take 30 seconds, and the end result is a no muss no fuss chic pulled together look.


So what is the best part? You don't even have to wash your hair if you don't want to. In fact, second day hair will actually make this one even easier. If you are stuck with some wallet crunching this holiday season, and have just enough hair to clip back, follow these simple steps to a super simple updo that will have heads turning all night long.



Step 1 Pull your hair back into a ponytail.


Step 2 Twist the ponytail like a rope until the pony starts to buckle and loop upwards, but not too tight.

Step 3 Use a clip or barrette and clip the loop in place at the back of your head. Try placing the clip towards the top of the loop so that the back looks almost like a chignon.


Step 4 Fan the ends of your pony upward and place on top of your head. If your hair is super long, you can pin them at the top of your head if you want. If your hair is longer, you can curl the ends with an flat iron. The ghd limited edition color collection can be your best choice. This new ghd color collection has been launched for 2010 and now become ghd bestseller.And then place them with pins on top of your head. This may take longer than the 30 second updo, but it is a far cry from styling your hair before you go out.

Tips and Tricks:

The greasier the better with this look, so go a day or two unwashed when you try this, the chignon will hold much nicer. Your updo will hold longer as well, and if you want some nice morning after waves, sleep with your clip on for a casual wavy look the next morning.

If you are using this for a night out, a razor sharp side part will create just a smidge more elegance.

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